One place for the San Diego market. The live performance dashboard for where things stand and where the focus is, the current audit prioritization, the active summer campaign brief, and the brand strategy that frames the decisions. Open any of the five below.
Where things stand and where the focus is, refreshed from Service Titan, the Power BI funnel, jobs, and cancellations. Opens on the Triage page, then breaks down by brand, by channel, and side by side year over year or month over month.
Open dashboard →Where audit capacity is deployed now, tab by tab, mapped to what a single-analyst marketing function can execute against the highest revenue-driving levers. Tier 1 worked now, Tier 2 measured and escalated to the contact center and GM, Tier 3 deferred until capacity is restored, with the Sherlock paid relaunch as the time-sensitive priority.
Open audit focus →A conversion-focused UX audit of mauzy.com and sherlockair.com, the last mile where paid demand either books or leaks. Shared critical issues, brand-by-brand findings, a competitive gap benchmark, and a prioritized fix list, so every dollar driven to the site converts at a higher rate rather than dissipating at the point of contact.
Open UX audit →The omni-channel brief for the $59 drain-clearing summer promotion. The offer as the single source of truth, how the channels work together, the channel and call-center playbooks, and the consistency rules that keep every touchpoint aligned.
Open campaign brief →The San Diego brand strategy: the executive summary, the brand decisions including the Pacific Drains sunset, the fastest win, where the focus sits this summer, promotions against the market, and the outlook.
Open strategy →